How to Sell Vacant Property
Think of a house as a theatrical stage. When it is not being used and is void of props and scenery, it lacks interest and rarely warrants a second glance. However, after the set designers have worked their magic, the space comes alive and sets a ‘scene’ for the onlookers. Whether enticing, energizing or relaxing, the ultimate goal is to elicit an emotional reaction and connection to that particular space.
The same applies to homes that are on the market. Without furnishings, many houses lack interest and buyers have difficulty imagining how the space would look furnished, not to mention picturing themselves living there. Look at home builders who have known for years how buyers emotionally connect to model homes that have been beautifully furnished and accessorized.
Due to job transfers, divorce, tenants vacating or a distant move, it’s not always feasible (or economical) to keep a home furnished when it goes on the market. Here are some simple ways to improve the marketability of a vacant property and increase the chances of a swift sale:
1. Curb Appeal: Buyers like to drive by prospective properties and many won’t make an appointment to see the inside if curb appeal is lacking. Sellers need to have a plan for keeping the lawn mowed, shrubbery trimmed, flower beds weeded, and gutters and windows cleaned. Also, eliminate any items left behind in the yard that are not included with the house or that make the property appear unkempt.
Read more on how you can sell vacant property by clicking here.
Written by by Sandy Dixon, http://www.InteriorArrangements.com 2008
